Atal Innovation Mission 2.0: How to Amplify the Impact to Empower Startups
The Government of India has recently approved an allocation of INR 2,750 crore for the Atal Innovation Mission (AIM) 2.0, underscoring its unwavering commitment to fostering innovation and entrepreneurship across…
Beyond the Speed Trap: Finding Your Startup’s Perfect Rhythm
In the world of startups, there’s a common trap that catches even the brightest founders: the race for speed. From the outside, it seems like the only way to succeed…
The Future of Retail: How Q-Commerce is Changing the Game
In the bustling streets of Mumbai, where time is a precious commodity, a typical resident like Mona navigates her daily life with the efficiency of a well-oiled machine. She works…
Gen AI and the Homogenisation of Creativity: A Double-Edged Sword
The advent of Generative Artificial Intelligence (Gen AI) has revolutionized numerous fields, from art and music to writing and design, promising unprecedented efficiency and accessibility. Proponents of AI-driven creativity argue…
From Garage to Dalal Street: The Startup’s Journey to IPO
The path from a disruptive idea in a garage to a publicly traded company is an exciting, yet arduous, one. While the ultimate goal for many founders, the road to…
Amritkaal for Indian Startups: Why India is poised to replicate the growth trajectory witnessed in the US in 1990s
The Indian startup ecosystem, the third largest in the world, is experiencing an unprecedented era of vibrancy and dynamism. With a burgeoning number of startups and significant investment activities, India…
Ron Wayne – The Forgotten Co-founder of Apple: The billion dollar ‘mistake’ that wasn’t and the wisdom of walking away
In the annals of business history, few stories capture the imagination and provoke debate as much as that of Ron Wayne, the often-overlooked third co-founder of Apple Computers. His decision…
Debunking Startup Myths Before You Quit Your Day Job (Because You’ll Need It)
So, you’ve decided to plunge headfirst into the chaotic whirlwind of starting a business. Congratulations and welcome to the startup world! You’re now part of an elite club of dreamers,…
From Inspiration to Inception: How Generative AI is Redefining Creativity
AI is no longer science fiction. From smart assistants to recommendation engines, it shapes our daily lives. In the realm of creativity, a quiet revolution is underway, driven by a…
The Strategic Imperative of Minimum Viable Brand (MVB) for Startups
Technology startups often embrace the Minimum Viable Product (MVP) approach to validate product hypotheses efficiently, utilizing minimal resources. It is now crucial for these startups to expand their strategic toolkit…